Sofia Marchetti
Senior Product Manager
Boston, MA
Summary
B2B SaaS product manager with 6 years owning retention and monetization surfaces. Led a pricing migration that lifted expansion revenue 27%.
Experience
- Owned the mobile roadmap for 3 squads / 18 engineers; re-sequenced two quarters around activation, raising D30 retention from 22% to 34%.
- Led seat-based to usage-based pricing migration with finance and sales; expansion revenue +27% with no churn increase.
- Ran discovery with 30 customers and killed 2 of 5 committed features, redirecting capacity to a tool that closed $1.2M in enterprise deals.
- Replaced an ad-hoc request queue with a scored intake process, cutting time-to-decision from 3 weeks to 4 days.
- Shipped the first self-serve trial, delivering 31% of new pipeline within two quarters.
Skills
Product strategy · Roadmapping · User research · A/B testing · SQL · Amplitude · Jira · Figma · OKRs · Go-to-market · Stakeholder management · Pricing
Education
B.A. Cognitive Science — Boston University, 2019